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Milan, 22nd May 2017

PROMETEON TYRE GROUP WILL TAKE PART IN AUTOPROMOTEC WITH A STAND SHOWCASING TRUCK, BUS, AGRO AND OTR TYRES OF THE PIRELLI AND AEOLUS BRANDS LAUNCH OF THE NEW PIRELLI ITINERIS LINE FOR THE INTERMEDIATE

Prometeon Tyre Group will make its first appearance at the Autopromotec fair with a multi-brand stand, hosting Truck, Bus and Agro tyres branded Pirelli and Truck, Bus and OTR tyres branded Aeolus. The stand’s new configuration at the fair follows the announcement on April 13th regarding the integration of Pirelli’s Industrial activities - identified with the new blue and gray logo and headed Prometeon Tyre Group - with the Aeolus group. The operation - subject to the approval of the relevant authorities - is expected to be completed by the end of the year and will lead to the creation of the world's first producer entirely dedicated to Industrial tyres and the fourth largest in the world in terms of production capacity in this segment.


NEW PIRELLI ITINERIS LINE FOR THE MID TIER OF THE MARKET

Prometeon Tyre Group will launch the first product of the new Pirelli ITINERIS line, dedicated to the mid tier of the market. For trailers, the Pirelli ITINERIS T90 has been developed in size 385/65 R 22.5, with a new tread design and compound specifically developed for regional application, features that bring the tyres to the top levels of its category, both in terms of mileage and grip on dry and wet surfaces (class A in wet grip).


THE TECHNOLOGICAL EXCELLENCE OF PIRELLI IS CONFIRMED WITH THE EXTENSION OF THE TRIATHLON LINE

The Triathlon line is the most versatile of the Pirelli :01 Series, the Pirelli Premium range, suitable for both regional and long-distance use, responding to the most selective requirements of European fleets. It ensures high mileage, low rolling resistance, high reliability and safety in all conditions, including winter. In addition, high retreadability contributes to increased service life and lower total cost of ownership.


The new Pirelli TRIATHLON ST: 01 completes the Triathlon range launched in 2016. Triathlon ST: 01 is dedicated to regional and long-haul trailers. Excellent performances under all weather conditions, even with snow-covered surfaces, and in the wet, are ensured thanks to the special cross-slots on all three ribs. What’s more, the tread geometry guarantees high mileage and high road safety and comfort.


The new Pirelli TRIATHLON FR: 01 and TR: 01 will also be launched in the 17.5 size, characterized by an innovative tread compound, granting high mileage in all weather conditions, while granting grip and driving precision. In addition, the new reinforced external side of the tyre improves impact resistance and tyre durability.


For the drive axle, the TR:01 presents a tread design characterized with the innovative Pirelli BUMPER technology, granting optimal wear, integrity and acoustic comfort.


PIRELLI :01 SERIES HIGH PERFORMANCE TYRES FOR ALL APPLICATIONS

Beyond the Triathlon line, our booth will also include tyres from the complete Pirelli :01 Series featuring products for all applications G (On/off), H (Highway), and C (City).


The Pirelli :01 Series is a complete line of tyres dedicated to heavy trucks, delivering high performance and low management costs while being environmentally friendly. It is built with the latest generation Pirelli SATT technology, providing a long service life, high retreadability and wear resistance. :01 Series tyres are characterized by both tread designs and tread compounds developed for all applications, in all segments.


To complete the range of tyres exhibited for the truck sector, there will also be the FORMULA brand, for those looking for a competitive and performances developed with Pirelli technology.


PHP: THE NEW PREMIUM AGRO LINE, MARKING THE RETURN OF THE PIRELLI BRAND TO EUROPE

To ensure the highest performances of agricultural equipment and the resulting maximum crop,the new Pirelli PHP radial tyre allows great versatility of use, with a yield of up to double that of an equivalent conventional tyre. The PHP radial line produced in Brazil’s Santo Andrè factory, responds to the different needs of European farmers: with better traction, reduced fuel consumption, excellent durability and regular consumption of the external sides. . In addition, Pirelli PHP’s road behavior ensures maximum driving safety and vehicle stability even under the toughest road conditions. This tire line has a tread designed to efficiently eject accumulated earth. The wider rubber structure between the tread and the carcass, along with the innovative compound are designed to increase the useable life of the tyre, and offer greater resistance to chipping and chunking during sowing and harvesting. The Pirelli PHP range is the result of a multi-year collaboration, coordinated between Prometeon Research and Development centers in Milano-Bicocca and Santo André in Brazil. The two centers have tested the products through a highly technological development process with intensive laboratory and open air tests, both on the field and on the road, to ensure maximum performance in all conditions and for all applications.


SUPERTRUCK: THE ITALIAN NETWORK OF SPECIALIZED DISTRIBUTORS

The Prometeon stand will also features the introduction of Supertruck, the Pirelli’s specialized dealers’ network for the truck tyre business, and able to meet the needs of road transport professionals through a consistent range of high quality services. At present, there are about 100 sales-and-service outlets throughout Italy, selected for their high reliability and professionalism, with qualified staff trained with dedicated courses, sales tools and latest generation equipment offered on special terms. The network is under development and is growing, with expansion slated for the main European markets.

Contact us

Prometeon Tyre Group S.r.l. - Communication Department
Viale Sarca, 222 - 20126 Milano

Cislaghi Tecla - Communication & Media Relations
tecla.cislaghi@prometeon.com
02/6442 51895

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